About Us
Our Story
SalZOOM360 was born inside World Dance Group, the creative force behind the World Salsa Championships, produced since 2005 and broadcast globally on ESPN.
For more than two decades, we have worked to elevate Latin dance, empower its communities, and connect cultures through rhythm.
What began as a global competition evolved into a movement — a network of dancers, creators, studios, DJs, travelers, and dreamers united by music and passion.
In 2012, we launched the first version of SalZOOM: a simple tool to help dancers find events, socials, and places to dance. Over the years, that idea grew, matured, and expanded alongside the community it served.
Today, SalZOOM360 represents the next chapter of that journey — a modern, global concierge designed for the world of dance.
Our Journey
Over 20 years of elevating the global dance ecosystem.
World Salsa Championships launched
Broadcast globally on ESPN — the beginning of a new era for dance.
2nd World Salsa Championships — Las Vegas
The event grows into a global phenomenon.
3rd World Salsa Championships — Disney
A historic partnership and worldwide visibility.
4th World Salsa Championships — Miami
A new wave of dancers, countries, and global reach.
SalZOOM is born
A simple tool to help dancers find events, socials, and places to dance.
Creation of World Dance Group
A new home for global dance innovation.
5th World Salsa Championships
A return to the global stage under the WDG banner.
WSC Virtual Edition (COVID)
The championships go digital for the first time. Headquarters move to Puerto Rico — a new strategic base.
Creation of Dance‑Mart.com
The marketplace for dancers, creators, and cultural products.
Creation of Cocina Digital + AI Journey begins
A new chapter of innovation, automation, and creative technology.
AI integration begins for SalZOOM
The foundation of the global dance concierge.
Creation of LeaseABrain.com
AI‑powered solutions for creators and businesses.
Creation of TravelHotelSave.com & NEW SalZOOM360
Smart travel for dancers and global explorers. A modern, global concierge designed for the world of dance.
Our Mission
To make the dance world discoverable, accessible, and connected — no matter where you are.
We believe dance is more than movement.
It is identity. It is culture. It is the heartbeat of cities around the world.
Help dancers find places, events, classes, and experiences instantly
Support creators, studios, and organizers with visibility and tools
Strengthen the global dance ecosystem
Celebrate the richness of Latin dance culture
Build digital bridges across borders
SalZOOM360 is not just a web app.
It is a cultural companion.
Why We Built SalZOOM360
The dance world is vibrant — but fragmented. Information lives across social media, WhatsApp groups, flyers, and word of mouth. Dancers often spend more time searching than dancing.
We built SalZOOM360 to solve that.
One intention.
One search.
One clear answer.
Your entire salsa world — organized.
Our Legacy
From ESPN broadcasts to global competitions, from digital platforms to educational initiatives, World Dance Group has spent more than 10 years shaping the future of Latin dance.
SalZOOM360 continues that legacy by merging:
Culture
Community
Creativity
Innovation
We honor the past.
We build the future.
We dance in the present.
The Future
SalZOOM360 is only the beginning.
Together we are creating The Future of Dance.